The ten demandments :

Mooney, Kelly.

The ten demandments : rules to live by in the age of the demanding consumer / Kelly Mooney with Laura Bergheim. - New York : McGraw-Hill, c2002. - xviii, 266 p. : ill. 21 cm.

Includes index.

0071387390 (hardcover : alk. paper)

2002003898


Customer relations.
Customer services.
Customer loyalty
Consumer satisfaction.

HF5415.5 / .M66 2002

658.8/12