The lords of strategy :

Kiechel, Walter

The lords of strategy : the secret intellectual history of the new corporate world / Walter Kiechel. - Boston, Mass. : Harvard Business Press, c2010.

Preface: Three common beliefs to be discarded --
Strategy as a case to be cracked --
Bruce Henderson defines the subject --
The experience curve delivers a shock --
Loading the matrix --
What Bill Bain wanted --
Waking up McKinsey --
Michael Porter encounters the surreal --
The human stain --
The paradigm that failed? --
Struggling to make something actually happen --
Breaking the world into finer pieces --
The wizards of finance reveal strategy's true purpose --
How competencies came to be core --
The revolution conquers the world --
Three versions of strategy as people --
And where was strategy when the global financial system collapsed? --
Coda: The future of strategy.

9781591397823


Business planning.
Strategic planning.

HD30.28 / .K54 2010