Marketing 3.0 : (Record no. 19445)

MARC details
000 -LEADER
fixed length control field 01142cam a22003374a 4500
001 - CONTROL NUMBER
control field 16445671
003 - CONTROL NUMBER IDENTIFIER
control field AUA.1
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180221174816.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100903s2010 njua b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010481994
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB011772
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015478731
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470598825 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470598824 (hbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn503640358
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency C#P
-- BWX
-- VP@
-- YDXCP
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code ukblcatcopy
-- lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K68 2010
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Marketing 3.0 :
Remainder of title from products to customers to the human spirit /
Statement of responsibility, etc Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, N.J. :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 188 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kartajaya, Hermawan,
Dates associated with a name 1947-
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Setiawan, Iwan.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part HF 5415
Item part .K68 2010
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Library of Congress Classification       Judith Thomas Library Judith Thomas Library General Stacks 21/02/2018 Bought by JTL 5.34 AUA22427 2 HF 5415 .K68 2010 AUA22427 13/10/2021 29/07/2021 5.34 21/02/2018 Books