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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

By: Contributor(s): Material type: TextTextPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2007.Edition: 2nd edDescription: xxxiii, 425, G5, CN16, CR2, I28 p. : ill. (chiefly col.), col. map ; 28 cmISBN:
  • 0072999896 (alk. paper)
  • 0073215740
  • 9780072999891
  • 9780073215747
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .K452 2007
Online resources:
Item type: Books
Holdings
Current library Collection Call number Vol info Copy number Status Date due Barcode
Judith Thomas Library General Stacks BKS HF 5415 .K47 2007 (Browse shelf(Opens below)) AUA008444 4 Available AUA008444
Judith Thomas Library General Stacks BKS HF 5415 .K47 2007 (Browse shelf(Opens below)) AUA008496 2 Available AUA008496
Judith Thomas Library General Stacks BKS HF 5415 .K47 2007 (Browse shelf(Opens below)) AUA008497 3 Available AUA008497
Judith Thomas Library General Stacks BKS HF 5415 .K47 2007 (Browse shelf(Opens below)) AUA008498 5 Available AUA008498
Judith Thomas Library General Stacks BKS HF 5415 .K47 2007 (Browse shelf(Opens below)) AUA008702 1 Available AUA008702

Includes bibliographical references (p. CN-CN16) and indexes.