TY - BOOK AU - Karen Dillon TI - Harvard business review SN - 0017-8012 AV - HF5001 .H3 U1 - 330.9/04 PY - 2011/// CY - Boston [etc.] PB - Graduate School of Business Administration, Harvard University. KW - Business KW - Periodicals KW - Economic history KW - Commerce KW - Economics KW - Affaires KW - Périodiques KW - Histoire économique KW - Bedrijven KW - gtt KW - Electronic journals N1 - Contents: Spotlight on Product innovation How P&G trippled its innovation success rate; The ambidexterous CEO; The innovation catalyst; Innovating on the cheap. THE BIG DATA: Before you make that big decision. How customers can rally your troops; Competing against free; How I did it: Genpact's CEO on building an industry in India from scratch. The globe: Segmenting the base of the pyramid. IDEA WATCH: What the West doesn't get about China; Defend your research: What makes a team smarter? More women; Vision statement: Forget viral marketing - make the product itself viral. EXPERIENCE: Managing yourself: The paradox of excellence Crucible: The reluctant social entrepreneur. Case Study: Time for a unified campaign?; Access limited to subscribers; Supplements accompany some numbers; Annual index published <2004-> as an annual supplement with title: Reader's guide; Also available in print UR - http://www.columbia.edu/cgi-bin/cul/resolve?clio4813595.001 UR - http://www.columbia.edu/cgi-bin/cul/resolve?clio4813595.002 UR - http://www.columbia.edu/cgi-bin/cul/resolve?clio4813595.003 ER -