International business : the new realities / S. Tamer Cavusgil; Gary A Knight; John R Riesenberger.
Material type: TextPublication details: Boston ; London : Pearson, 2014.Edition: 3rd ed., Global edDescription: 619 p. : ill. ; 28 cmISBN:- 9780273787068
- 0273787063
- HD62.4 .C38 2014
Contents:
Foundation concepts --
The environment of international business --
Strategy and opportunity assessment --
Entering and operating in international markets --
Functional area excellence.
Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Judith Thomas Library General Stacks | BKS | HD 62.4 .C38 2014 (Browse shelf(Opens below)) | AUA017493 | Available | AUA017493 |
Includes bibliographical references and index.
Foundation concepts --
The environment of international business --
Strategy and opportunity assessment --
Entering and operating in international markets --
Functional area excellence.