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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
Material type:
TextPublication details: Hoboken, N.J. : Wiley, c2010.Description: xv, 188 p. : ill. ; 24 cmISBN: - 9780470598825 (hbk.)
- 0470598824 (hbk.)
- 658.8 22
- HF5415 .K68 2010
Books
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Judith Thomas Library General Stacks | Books | HF 5415 .K68 2010 (Browse shelf(Opens below)) | AUA22427 | Available | AUA22427 |
Includes bibliographical references and index.