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Big think strategy : how to leverage bold ideas and leave small thinking behind / Bernd H. Schmitt.

By: Material type: TextPublication details: Boston, Mass. : Harvard Business School Press, c2007.Description: xi, 177 p. : ill. ; 25 cmISBN:
  • 9781422103210 (hardcover : alk. paper)
  • 1422103218
Subject(s): DDC classification:
  • 658.4/012 22
LOC classification:
  • HD53 .S3596 2007
Online resources:
Contents:
Big think and the Trojan horse -- Sourcing ideas : steaks and sacred cows -- Evaluating ideas : how to dig for the gems -- Turning ideas into strategy : what would Mahler do? -- Executing big think : how to pull the ship over the mountain -- Leading big think : guts, passion--or just a robot? -- Sustaining big think : from Sisyphus to Odysseus.
Item type: Delbert W. Baker Special Leadership Collection
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Judith Thomas Library Delbert W. Baker Special Leadership Collection DWB Special Leadership Collection HD 53 .S3596 2007 (Browse shelf(Opens below)) AUA23511 Available AUA23511
Judith Thomas Library Delbert W. Baker Special Leadership Collection DWB Special Leadership Collection HD 53 .S3596 2007 (Browse shelf(Opens below)) AUA23512 2 Available AUA23512

Includes bibliographical references (p. [165]-168) and index.

Big think and the Trojan horse -- Sourcing ideas : steaks and sacred cows -- Evaluating ideas : how to dig for the gems -- Turning ideas into strategy : what would Mahler do? -- Executing big think : how to pull the ship over the mountain -- Leading big think : guts, passion--or just a robot? -- Sustaining big think : from Sisyphus to Odysseus.