Marketing : (Record no. 6227)

MARC details
000 -LEADER
fixed length control field 01966cam a22004094a 4500
001 - CONTROL NUMBER
control field 14146214
003 - CONTROL NUMBER IDENTIFIER
control field AUA.1
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20120417124351.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 051019s2007 mauab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005055463
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072999896 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073215740
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780072999891
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073215747
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm62161345
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- BAKER
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K452 2007
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kerin, Roger A.
9 (RLIN) 21494
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title the core /
Statement of responsibility, etc Roger A. Kerin, Steven W. Hartley, William Rudelius.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston, Mass. :
Name of publisher, distributor, etc McGraw-Hill/Irwin,
Date of publication, distribution, etc c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii, 425, G5, CN16, CR2, I28 p. :
Other physical details ill. (chiefly col.), col. map ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. CN-CN16) and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 21495
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hartley, Steven William.
9 (RLIN) 21496
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Rudelius, William.
9 (RLIN) 21497
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0665/2005055463-t.html">http://www.loc.gov/catdir/enhancements/fy0665/2005055463-t.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0665/2005055463-d.html">http://www.loc.gov/catdir/enhancements/fy0665/2005055463-d.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part HF 5415
Item part .K452 2007
Holdings
Price effective from Barcode Cost, replacement price Date last seen Damaged status Withdrawn status Current library Lost status Full call number Date acquired Copy number Collection code Serial Enumeration / chronology Not for loan Source of classification or shelving scheme Koha item type Home library Shelving location Source of acquisition Cost, normal purchase price Total Checkouts Date checked out
27/03/2012 AUA008496 10.00 27/03/2012     Judith Thomas Library   HF 5415 .K47 c.2 2007 27/03/2012 2   6652   Library of Congress Classification Books Judith Thomas Library          
27/03/2012 AUA008497 10.00 27/03/2012     Judith Thomas Library   HF 5415 .K47 c.3 2007 27/03/2012 3   6653   Library of Congress Classification Books Judith Thomas Library          
27/03/2012 AUA008498 10.00 27/03/2012     Judith Thomas Library   HF 5415 .K47 c.5 2007 27/03/2012 5   6655   Library of Congress Classification Books Judith Thomas Library          
27/03/2012 AUA008496 25.00 27/03/2012     Judith Thomas Library   HF 5415 .K47 2007 27/03/2012 2 Books AUA008496   Library of Congress Classification Books Judith Thomas Library General Stacks Donation, ADRA 25.00    
27/03/2012 AUA008497 25.00 27/03/2012     Judith Thomas Library   HF 5415 .K47 2007 27/03/2012 3 Books AUA008497   Library of Congress Classification Books Judith Thomas Library General Stacks Donation, ADRA 25.00    
27/03/2012 AUA008498 25.00 29/04/2016     Judith Thomas Library   HF 5415 .K47 2007 27/03/2012 5 Books AUA008498   Library of Congress Classification Books Judith Thomas Library General Stacks Donation, ADRA 25.00 1 29/04/2016
27/03/2012 AUA008444 25.00 27/03/2012     Judith Thomas Library   HF 5415 .K47 2007 27/03/2012 4 Books AUA008444   Library of Congress Classification Books Judith Thomas Library General Stacks Donation, ADRA 25.00    
13/04/2012 AUA008702 25.00 13/04/2012     Judith Thomas Library   HF 5415 .K47 2007 13/04/2012 1 Books AUA008702   Library of Congress Classification Books Judith Thomas Library General Stacks Donation, ADRA 25.00