Kotler on marketing
how to create, win, and dominate markets
Kotler, Philip.
creator
text
bibliography
nyu
New York
Free Press
c1999
1999
monographic
eng
xiv, 255 p. : ill. ; 24 cm.
Philip Kotler.
Includes bibliographical references (p. 229-233) and indexes.
Marketing
Management
HF 5415.13 .K638 1999
658.8
0684850338
98043626 //r99
DLC
981029
20111116151910.0
40251511