<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[AUA, Judith Thomas Library Search for '(su:{Marketing}) AND (su:{Management.})']]> </title> <!-- prettier-ignore-start --> <link> https://opac.aua.ac.ke/cgi-bin/koha/opac-search.pl?q=ccl=%28su%3A%7BMarketing%7D%29%20AND%20%28su%3A%7BManagement.%7D%29&#38;sort_by=&#38;format=rss </link> <!-- prettier-ignore-end --> <atom:link rel="self" type="application/rss+xml" href="https://opac.aua.ac.ke/cgi-bin/koha/opac-search.pl?q=ccl=%28su%3A%7BMarketing%7D%29%20AND%20%28su%3A%7BManagement.%7D%29&#38;sort_by=&#38;format=rss" /> <description> <![CDATA[ Search results for '(su:{Marketing}) AND (su:{Management.})' at AUA, Judith Thomas Library]]> </description> <opensearch:totalResults>17</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>25</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="https://opac.aua.ac.ke/cgi-bin/koha/opac-search.pl?q=ccl=%28su%3A%7BMarketing%7D%29%20AND%20%28su%3A%7BManagement.%7D%29&#38;sort_by=&#38;format=opensearchdescription" /> <opensearch:Query role="request" searchTerms="q%3Dccl%3D%2528su%253A%257BMarketing%257D%2529%2520AND%2520%2528su%253A%257BManagement.%257D%2529" startPage="" /> <item> <title> Kotler on marketing : how to create, win, and dominate markets / </title> <dc:identifier>ISBN:0684850338</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=3827</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0684850338.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Kotler, Philip..<br /> New York : Free Press, 1999 .<br /> xiv, 255 p. : 24 cm..<br /> 0684850338 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=3827">Place hold on <em>Kotler on marketing :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=3827</guid> </item> <item> <title> The new portable MBA / </title> <dc:identifier>ISBN:0471080047 (acidfree paper) :</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=3849</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0471080047.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Collins, Eliza G. C..<br /> New York : J. Wiley, 1994 .<br /> xv, 441 p. : , Rev. ed. of: The portable MBA / [edited by] Eliza G.C. Collins, Mary Anne Devanna. 1990. 26 cm..<br /> 0471080047 (acidfree paper) : </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=3849">Place hold on <em>The new portable MBA /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=3849</guid> </item> <item> <title> Annual editions : entrepreneurship / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=4110</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> Dubuque, IA : Dushkin/McGraw-Hill, 2006 .<br /> 207 p. : 28 cm..<br /> </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=4110">Place hold on <em>Annual editions :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=4110</guid> </item> <item> <title> Green guide for business, the : The ultimate envinment handbook for businesses of all sizes / </title> <dc:identifier>ISBN:9781846688744</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5177</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1846688744.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Goodall Chris.<br /> Pine Street, London : ProfileBooks Ltd, 2009 .<br /> xiii,306p.: , Everyone wants to go green these days, but for businesses that's easier said than done. How do you measure a company's carbon footprint? Are dryers or hand towels more eco-friendly? Recycled paper or FSC-certified? And what's the greenest company car? This book answers these questions. 20cm..<br /> 9781846688744 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=5177">Place hold on <em>Green guide for business, the :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5177</guid> </item> <item> <title> Marketing management : knowledge and skills / </title> <dc:identifier>ISBN:9780073381138 (alk. paper) | 0073381136 (alk. paper)</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5804</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0073381136.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Peter, J. Paul..<br /> Boston : McGraw-Hill Irwin, 2009 .<br /> xvii, 782 p. : 26 cm..<br /> 9780073381138 (alk. paper) | 0073381136 (alk. paper) </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=5804">Place hold on <em>Marketing management :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5804</guid> </item> <item> <title> A preface to marketing management / </title> <dc:identifier>ISBN:9780073380964 (alk. paper) | 0073380962 (alk. paper)</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5856</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0073380962.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Peter, J. Paul..<br /> Boston : McGraw-Hill Irwin, 2008 .<br /> xiv, 252 p. : 26 cm..<br /> 9780073380964 (alk. paper) | 0073380962 (alk. paper) </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=5856">Place hold on <em>A preface to marketing management /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5856</guid> </item> <item> <title> Annual editions : marketing, 2008/2009 / </title> <dc:identifier>ISBN:</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5894</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> Boston : McGraw-Hill Higher Education, 2008 .<br /> xvi, 203 p. : 28 cm..<br /> </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=5894">Place hold on <em>Annual editions :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=5894</guid> </item> <item> <title> Annual editions : marketing, 2008/2009 (2009 update) / </title> <dc:identifier>ISBN:9780073397771</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=6292</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0073397776.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> Boston : McGraw-Hill Higher Education, 2008 .<br /> xvi, 207 p. : 28 cm..<br /> 9780073397771 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=6292">Place hold on <em>Annual editions :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=6292</guid> </item> <item> <title> The marketing strategy desktop guide / </title> <dc:identifier>ISBN:9781854184900 | 9781854184917</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=13515</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1854184903.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Paley, Norton.<br /> London : Thorogood, 2007 .<br /> 252 p. 24 cm..<br /> 9781854184900 | 9781854184917 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=13515">Place hold on <em>The marketing strategy desktop guide /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=13515</guid> </item> <item> <title> Business marketing management: B2B / </title> <dc:identifier>ISBN:0324316852</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=13592</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0324316852.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Hutt, Michael D..<br /> Australia : Thomson, 2007 .<br /> xxx, 658 p. 26 cm..<br /> 0324316852 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=13592">Place hold on <em>Business marketing management: B2B /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=13592</guid> </item> <item> <title> Marketing management : knowledge and skills / </title> <dc:identifier>ISBN:9780073530055 (alk. paper) | 0073530050</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=14624</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0073530050.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Peter, J. Paul..<br /> Boston : McGraw-Hill, 2011 .<br /> xviii, 830 p. : 26 cm..<br /> 9780073530055 (alk. paper) | 0073530050 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=14624">Place hold on <em>Marketing management :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=14624</guid> </item> <item> <title> The Portable MBA / </title> <dc:identifier>ISBN:0471619973 :</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=17201</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0471619973.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> New York : John Wiley, 1990 .<br /> xii, 386 p. : 26 cm..<br /> 0471619973 : </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=17201">Place hold on <em>The Portable MBA /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=17201</guid> </item> <item> <title> Business essentials : global edition / </title> <dc:identifier>ISBN:9781292152240</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=22270</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1292152249.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ebert J. Ronald.<br /> Boston : Pearson, 2017 .<br /> 692 p. : 28 cm..<br /> 9781292152240 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=22270">Place hold on <em>Business essentials :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=22270</guid> </item> <item> <title> The marketing planning coach : your personal guide to success / </title> <dc:identifier>ISBN:9781471801570</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=22347</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1471801578.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Davies, Eric.<br /> London : Hodder &amp; Stoughton, 2014 .<br /> xviii, 229 pages : 25 cm.<br /> 9781471801570 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=22347">Place hold on <em>The marketing planning coach :</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=22347</guid> </item> <item> <title> Marketing for dummies / </title> <dc:identifier>ISBN:1568846991</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=22663</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1568846991.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Hiam, Alexander..<br /> Foster City, Calif. : IDG Books, 1997 .<br /> xxii, 378 p. : 24 cm..<br /> 1568846991 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=22663">Place hold on <em>Marketing for dummies /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=22663</guid> </item> <item> <title> Principles and practice of marketing / </title> <dc:identifier>ISBN:9781526847232</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=23315</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/152684723X.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Jobber, David .<br /> London : McGraw-Hill Education, 2020 .<br /> xxx, 831 pages : 26cm..<br /> 9781526847232 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=23315">Place hold on <em>Principles and practice of marketing /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=23315</guid> </item> <item> <title> Marketing management / </title> <dc:identifier>ISBN:9781260598230</dc:identifier> <!-- prettier-ignore-start --> <link>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=23654</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1260598233.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Marshall, Greg W. .<br /> New York, NY: McGraw-Hill Education; 2023 .<br /> xxiv, 407 p. : 28 cm.<br /> 9781260598230 </p> ]]> <![CDATA[ <p> <a href="https://opac.aua.ac.ke/cgi-bin/koha/opac-reserve.pl?biblionumber=23654">Place hold on <em>Marketing management /</em></a> </p> ]]> </description> <guid>https://opac.aua.ac.ke/cgi-bin/koha/opac-detail.pl?biblionumber=23654</guid> </item> </channel> </rss>
