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Strategy maps : converting intangible assets into tangible outcomes / Robert S. Kaplan, David P. Norton.

By: Contributor(s): Material type: TextTextPublication details: Boston : Harvard Business School Press, c2004.Description: xviii, 454 p. : ill. ; 24 cmISBN:
  • 1591391342 (alk. paper)
Subject(s): DDC classification:
  • 658.4/012 22
LOC classification:
  • HD 30.28 .K35443 2004
Online resources:
Contents:
Strategy maps -- Operations management processes -- Customer management processess --Innovation processes -- Regulatory and social processes -- Aligning intangible assets to enterprise strategy -- Human capital readiness -- Information capital readiness -- Organization capital readiness -- Customizing your strategy map to your strategy -- Planning the campaign -- Private-sector organizations -- Public-sector organizations -- Nonprofit organizations.
Item type: Books
Holdings
Current library Collection Call number Vol info Status Date due Barcode
Judith Thomas Library General Stacks BKS HD 30.28 .K35443 2004 (Browse shelf(Opens below)) AUA005352 Available AUA005352

Includes bibliographical references and index.

Strategy maps -- Operations management processes -- Customer management processess --Innovation processes -- Regulatory and social processes -- Aligning intangible assets to enterprise strategy -- Human capital readiness -- Information capital readiness -- Organization capital readiness -- Customizing your strategy map to your strategy -- Planning the campaign -- Private-sector organizations -- Public-sector organizations -- Nonprofit organizations.