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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, N.J. : Wiley, c2010.Description: xv, 188 p. : ill. ; 24 cmISBN:
  • 9780470598825 (hbk.)
  • 0470598824 (hbk.)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .K68 2010
Item type: Books
Holdings
Current library Collection Call number Vol info Status Date due Barcode
Judith Thomas Library General Stacks BKS HF 5415 .K68 2010 (Browse shelf(Opens below)) AUA22427 Available AUA22427
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Includes bibliographical references and index.