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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, N.J. : Wiley, c2010.Description: xv, 188 p. : ill. ; 24 cmISBN:
  • 9780470598825 (hbk.)
  • 0470598824 (hbk.)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .K68 2010
Item type: Books
Holdings
Current library Collection Call number Vol info Status Date due Barcode
Judith Thomas Library General Stacks BKS HF 5415 .K68 2010 (Browse shelf(Opens below)) AUA22427 Available AUA22427

Includes bibliographical references and index.