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The 22 immutable laws of branding : how to build a product or service into a world-class brand / Al Ries and Laura Ries.

By: Contributor(s): Material type: TextTextPublication details: New York : HarperBusiness, 1999.Edition: 1st edDescription: viii, 182 p. : ill. ; 22 cmISBN:
  • 0887309372
Other title:
  • Twenty-two immutable laws of branding
Subject(s): DDC classification:
  • 658.8/27 21
LOC classification:
  • HD69.B7 R537 1999
Item type: Books
Holdings
Current library Collection Call number Vol info Status Date due Barcode
Judith Thomas Library General Stacks BKS HD 69 .B7 R537 1999 (Browse shelf(Opens below)) AUA004574 Available AUA004574
Browsing Judith Thomas Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
HD 66 .M396 1995 Managing people : HD 66 .W45 1991 Empowered teams : HD 69 .B7 A215 2009 Brand leadership / HD 69 .B7 R537 1999 The 22 immutable laws of branding : HD 69 .C6 Y33 2006 Global organization development : HD 69 .P75 B7623 2010 Managing projects : HD 69 .P75 G72 2008 Project management :

Includes index.